Abstract: The World Natural Heritage of Giant Panda Habitats in Sichuan has been successfully declared for 12 years.A lot of achievements have been gotten about the protection and management of heritage sites,but also there are many challenges to be dealt with.The natural heritage of the giant panda in Sichuan is a valuable resource with global prominence.It is a necessary way to rationally use the natural heritage resources of the giant panda and to develop the eco-tourism and its related industries for the sustainable development of the inhabitats.In this paper,from the application history and current situation of heritage protection and management,in accordance with Convention concerning the Protection of the World Cultural and Natural Heritage and Regulations on the Protection of the World Heritage of Sichuan Province,the long-term,sufficient and concrete protection and management measures are put forward from the legislative,normative,traditional and other aspects of the heritage site.The overall management and sustainable utilization of the National Park system will be realized with Chinese characteristics by improving the overall protection and management level of the heritage sites.