Abstract: Forestry offered three main benefits of ecology, economy and society. It could be a breakthrough point to vigorously develop ecological economy, build resource-saving and environment-friendly industries,and promote the development of forestry ecology, which played an important role in improving the status of forestry in the national economic development, accelerating the pace of poverty alleviation, and promoting the sustainable development of social economy. Therefore, the study of forestry industry could provide a better basis for the strategy of forestry development in Chengdu. By way of SWOT, the advantages, disadvantages, opportunities and threats of the development of forestry industry in Chengdu were expounded, based on the analysis of the background and necessity. Countermeasures were put forward, such as advancing forestry system reform, improving investment environment, cultivating leading enterprises and strengthening science and technology support,aiming to promote sound and rapid development of forestry industry in Chengdu.